One of our favorite books of all time is 168 Hours by Laura Vanderkam. Our biggest takeaway from that book is the idea of “being in alignment” versus the “myth of multitasking.” When you’re multitasking, you’re doing two things at once, but doing neither very well. For example, responding to work emails while playing a […]

Pricing. Photographers struggle with this — and agonize over it — more than almost anything in business. We doubt ourselves. Second-guess ourselves. Paralyze ourselves. Am I too new to charge? How much should I charge? Am I charging too much? Is that why I’m not booking? OR AM I NOT BOOKING BECAUSE I’M NOT CHARGING […]

One of the most common emails we get from photographers sounds something like this: Amy and Jordan, I live in _______________ so there’s no way I can make it because there are already too many photographers here. A lot of them are new, and just got a camera, so their prices are so cheap that […]

One of the most common questions we get from photographers is “How do I find new clients?” It’s such a BIG question! We could answer that one single question for hours upon hours (and we do! in our business course!) but one important tool we use in our business to help us find new photography […]

A common concern we hear from photographers is that one of their clients will ask for “all of the photos” taken during a session or wedding. They request the unedited, RAW, digital negatives, and the photographer doesn’t know what to do. Sometimes, clients ask this question before they hire the the photographer as a prerequisite […]

We struggle with work-life balance. Anyone else? We’re embarrassed to admit this, but there was a season of our life where we were working so hard to build our business — long hours, late nights — that one night, we saw a picture on social media of our entire family. Together. At dinner. And they […]