The Style Guide Will Help You...
ELEVATE YOUR PHOTOS
8 Benefits of the Style Guide
how will it change my business?
After
Before
sessions taken by the SAME photographer before and AFTER the style guide
After
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Before
After
Before
taken by the same photographer before and after the style guide
8 Benefits of the Style Guide
how will it change my business?
It's not easy to educate your clients in a way that is professional, respectful and still full of personality. You know your clients need clear, thoughtful education to give them guidance and direction so they can look their best, but you don't have the time to create something from scratch. It took us years to develop this proven system for empowering our clients to win at every single session -- and now our secrets can be yours.
those sessions can' t be portfolio builders
There's nothing wrong with t-shirts and flip flops! We wear them and love them! But when it comes to photos, they just don't look high end, and they're not the most flattering. There's a reason that Vogue and GQ don't feature those looks. They don't appeal to high-end buyers.
your clients keep wearing t-shirts & flip flops
Why Every Photographer Needs This
you need this in your life
You’re working so hard to build a business and a portfolio you’re proud of, to appeal to high-end clients who value what you do so you can raise your prices, but when clients show up to their sessions in shorts or t-shirts, you’re stuck. The session won't be a portfolio builder. We believe each session should move you forward, not back.
Maybe you’ve already tried sending your clients a Pinterest board of outfit inspiration, only to feel underwhelmed with their outfit choices when they arrive to their session. Most people can recognize when something looks good on a Pinterest board, but have a much harder time actually translating and applying the look to themselves.
You'rE stuck charging low prices
Not everyone values photography. If you want to raise your prices, you're going to have to be able to attract the people who do. If your photos don't look expensive, how can you expect people to invest top dollar? One of the fastest, easiest ways to make your photos look more expensive is to photograph well-dressed people.
Pinterest boards arent' working
You're busy and writing well is hard
It's not easy to educate your clients in a way that is professional, respectful and still full of personality. You know your clients need clear, thoughtful education to give them guidance and direction so they can look their best, but you don't have the time to create something from scratch. It took us years to develop this proven system for empowering our clients to win at every single session -- and now our secrets can be yours.
You're busy and writing well is hard
Maybe you’ve already tried sending your clients a Pinterest board of outfit inspiration, only to feel underwhelmed with their outfit choices when they arrive to their session. Most people can recognize when something looks good on a Pinterest board, but have a much harder time actually translating and applying the look to themselves.
Pinterest boards arent' working
Not everyone values photography. If you want to raise your prices, you're going to have to be able to attract the people who do. If your photos don't look expensive, how can you expect people to invest top dollar? One of the fastest, easiest ways to make your photos look more expensive is to photograph well-dressed people.
You'rE stuck charging low prices
You’re working so hard to build a business and a portfolio you’re proud of, to appeal to high-end clients who value what you do so you can raise your prices, but when clients show up to their sessions in shorts or t-shirts, you’re stuck. The session won't be a portfolio builder. We believe each session should move you forward, not back.
those sessions can' t be
portfolio builders
There's nothing wrong with t-shirts and flip flops! We wear them and love them! But when it comes to photos, they just don't look high end, and they're not the most flattering. There's a reason that Vogue and GQ don't feature those looks. They don't appeal to high-end buyers.
your clients keep wearing
t-shirts & flip flops
Why Every Photographer Needs This
you need this in your life
The Style Guide
Will Help You...
ELEVATE YOUR PHOTOS
Start looking forward to every single session and fall back in love with what you do again! Your paid work will start to feel more like an editorial styled shoot, and every session will be a portfolio builder that moves your business forward and keeps you excited and inspired to do what you love most.
GET EXCITED FOR EVERY SHOOT.
If you want to be a luxury photographer, it starts with giving every client a luxury experience. Spoil your clients with the perfect booking gift that'll make them feel loved, comfortable and special. Plus, it's a win-win, because when they come dressed well, your client gift will be a gift to you, too.
GIVE YOUR CLIENTS A LUXURY EXPERIENCE
When your photos start featuring well-dressed clients, your work will start to look more expensive and appeal to a higher-end clientele. This will allow you to attract future clients who value your work, so you can raise your prices.
YOU CAN RAISE YOUR PRICES
The Style Guide Will Change Your Business
ELevate your brand
Start looking forward to every single session and fall back in love with what you do again! Your paid work will start to feel more like an editorial styled shoot, and every session will be a portfolio builder that moves your business forward and keeps you excited and inspired to do what you love most.
Get excited for every shoot.
If you want to be a luxury photographer, it starts with giving every client a luxury experience. Spoil your clients with the perfect booking gift that'll make them feel loved, comfortable and special. Plus, it's a win-win, because when they come dressed well, your client gift will be a gift to you, too.
Give your clients a luxury experience
When your photos start featuring well-dressed clients, your work will start to look more expensive and appeal to a higher-end clientele. This will allow you to attract future clients who value your work, so you can raise your prices.
You can raise your prices
The Style Guide Will Change Your Business
elevate your brand
real testimonials
Straight from style guide users
real testimonials
Straight from
style guide users
In addition to our words and design, we've included a 6-page PDF manual with basic tips for how to use InDesign and step-by-step instructions for how to print your guide when it's done. For your convenience, bonus design tips are built right into the InDesign layout.
Manual & Design Tips
We’ve done the hard work for you! Easily swap your images in our fully customizable 48-page Adobe InDesign layout. Your clients will feel like they’re reading a magazine made just for them. You’re gonna love putting it in their hands.
InDesign Template
Get access to the never-before-released text we’ve been sending our clients for years. We’ve made all 4,900+ words available for you in Word and Pages, so all you have to do is copy, paste, personalize and email right to your client for immediate results at your very next session.
Our Exact Words
Everything You Get When You Invest
In The Guide
What's included?
Your clients will feel like they're reading a magazine made just for them. Clean, pretty, organized and easy-to-digest.
We've done the hard work for you. Just easily swap your beautiful images into the InDesign layout and enjoy!
Get access to the never-before-released text we've built over years, and start using them right away.
Customizable Layout
48 Pages of Design
4,900 + Words
Your clients will feel like they're reading a magazine made just for them. Clean, pretty, organized and easy-to-digest.
We've done the hard work for you. Just easily swap your beautiful images into the InDesign layout and enjoy!
Get access to the never-before-released text we've built over years, and start using them right away.
Customizable Layout
48 Pages of Design
4,900 + Words
The print-friendly layout and specific printing instructions makes it easy to get these in your client's hands. Fast.
To make customization quick and easy, we include layout design tips and an instruction manual to get you started.
Our exact text is available for you to use before you even finish customizing your guide for immediate client results.
ALREADY BUILT FOR PRINT
DESIGN TIPS & INSTRUCTIONS
JUST COPY & PASTE
The print-friendly layout and specific printing instructions makes it easy to get these in your client's hands. Fast.
To make customization quick and easy, we include step-by-step video tutorials and an instruction manual, so even if you've never used InDesign before, you'll be set!
Our exact text is available for you to use before you even finish customizing your guide for immediate client results.
Already Built for Print
Design tutorials
Just Copy & Paste
5 bonus cover options
customize your brand colors
Cold weather? no prob!
5 bonus cover options
customize your brand colors
Cold weather? no prob!
straight from the source
STYLE GUIDE EXPERIENCES
"I haven’t even gone through and personalized the style guide or printed it for clients yet. I just sent snippets of the “What to Wear” section to two of my couples before their sessions. What a difference! It totally took the photos to a more polished level!"
Mackenzie
It couldn't have been easier to use
Lauren
It worked right away
"I just wanted to send you a quick note to let you know how amazing the style guide has been for me! It's better than I could’ve ever expected! It's helping my sessions, but it's also changing the way my clients trust me! I just got this email from a client and it's all thanks to YOU! Here's what she said...
Elisabeth
it's changing the way clients trust me
"I haven’t even gone through and personalized the style guide or printed it for clients yet. I just sent snippets of the “What to Wear” section to two of my couples before their sessions. What a difference! It totally took the photos to a more polished level!"
"I bought the style guide, edited the Word document and sent just the text in an email to my clients who had their session in just a few days. When they showed up, I was shocked. I couldn't believe how good they looked."
'Thank you, Elisabeth, for being so thoughtful through this whole process! I read the style guide cover to cover, then gave it to my mom to read cover to cover too! It's such a great resource for us! I am just so thankful for the thought you put into this process for all of your clients! You are great and I can't wait to take photos with you!'
Keep up the awesome work! Sending you a virtual high five!"
It couldn't have been easier to use
Keep up the awesome work! Sending you a virtual high five!"
'Thank you, Elisabeth, for being so thoughtful through this whole process! I read the style guide cover to cover, then gave it to my mom to read cover to cover too! It's such a great resource for us! I am just so thankful for the thought you put into this process for all of your clients! You are great and I can't wait to take photos with you!'
"I just wanted to send you a quick note to let you know how amazing the style guide has been for me! It's better than I could’ve ever expected! It's helping my sessions, but it's also changing the way my clients trust me! I just got this email from a client and it's all thanks to YOU! Here's what she said...
Elisabeth
it's changing the way
clients trust me
"I bought the style guide, edited the Word document and sent just the text in an email to my clients who had their session in just a few days. When they showed up, I was shocked. I couldn't believe how good they looked."
It worked right away
Lauren
"I haven’t even gone through and personalized the style guide or printed it for clients yet. I just sent snippets of the “What to Wear” section to two of my couples before their sessions. What a difference! It totally took the photos to a more polished level!"
Mackenzie
STYLE GUIDE EXPERIENCES
straight from the source
Copy, paste and email the text to your clients who have upcoming portrait sessions.
Step 3: Email
Change a few quick things to personalize it, like your name, city, state and pricing.
Step 2: Personalize
Download the guide and copy the text from from the extra text-only document provided.
Step 1: Download
You don't have to finish your guide to get results.
Here's how.
GETTING STARTED
Print copies for your clients as a booking gift. Boom. Smack. Pow. You're done!
Step 3: Print & Ship
Customize our InDesign template with the images from your favorites folder.
Step 2: Add Your Images
Shoot real or stylized portrait sessions and save your favorites to a folder.
Step 1: Shoot Sessions
Here's How To Customize Your Guide In 30 Days.
Or Less.
CUSTOMIZING YOUR GUIDE
It's time for you (and your clients)
to stand out.