It's not easy to educate your clients in a way that is professional, respectful and still full of personality. You know your clients need clear, thoughtful education to give them guidance and direction so they can look their best, but you don't have the time to create something from scratch. It took us years to develop this proven system for empowering our clients to win at every single session -- and now our secrets can be yours. 

You're busy and writing well is hard

Maybe you’ve already tried sending your clients a Pinterest board of outfit inspiration, only to feel underwhelmed with their outfit choices when they arrive to their session. Most people can recognize when something looks good on a Pinterest board, but have a much harder time actually translating and applying the look to themselves.

Pinterest boards arent' working

Not everyone values photography. If you want to raise your prices, you're going to have to be able to attract the people who do.  If your photos don't look expensive, how can you expect people to invest top dollar? One of the fastest, easiest ways to make your photos look more expensive is to photograph well-dressed people. 

You'rE stuck charging low prices

You’re working so hard to build a business and a portfolio you’re proud of, to appeal to high-end clients who value what you do so you can raise your prices, but when clients show up to their sessions in shorts or t-shirts, you’re stuck. The session won't be a portfolio builder. We believe each session should move you forward, not back.

those sessions can' t be
portfolio builders 

There's nothing wrong with t-shirts and flip flops! We wear them and love them! But when it comes to photos, they just don't look high end, and they're not the most flattering. There's a reason that Vogue and GQ don't feature those looks. They don't appeal to high-end buyers. 

your clients keep wearing
t-shirts & flip flops

Why Every Photographer Needs This

you need this in your life

Start looking forward to every single session and fall back in love with what you do again! Your paid work will start to feel more like an editorial styled shoot, and every session will be a portfolio builder that moves your business forward and keeps you excited and inspired to do what you love most. 

GET EXCITED FOR EVERY SHOOT. 

If you want to be a luxury photographer, it starts with giving every client a luxury experience. Spoil your clients with the perfect booking gift that'll make them feel loved, comfortable and special. Plus, it's a win-win, because when they come dressed well, your client gift will be a gift to you, too. 

GIVE YOUR CLIENTS A LUXURY EXPERIENCE 

When your photos start featuring well-dressed clients, your work will start to look more expensive and appeal to a higher-end clientele. This will allow you to attract future clients who value your work, so you can raise your prices.

YOU CAN RAISE YOUR PRICES

The Style Guide Will Change Your Business

ELevate your brand

In addition to our words and design, we've included a 6-page PDF manual with basic tips for how to use InDesign and step-by-step instructions for how to print your guide when it's done. For your convenience, bonus design tips are built right into the InDesign layout.

Manual & Design Tips

We’ve done the hard work for you! Easily swap your images in our fully customizable 48-page Adobe InDesign layout. Your clients will feel like they’re reading a magazine made just for them. You’re gonna love putting it in their hands.

InDesign Template

Get access to the never-before-released text we’ve been sending our clients for years. We’ve made all 4,900+ words available for you in Word and Pages, so all you have to do is copy, paste, personalize and email right to your client for immediate results at your very next session.

Our Exact Words

Everything You Get When You Invest
In The Guide

What's included?